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	<title>Business Printers &#187; Marketing ideas</title>
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	<link>http://www.businessprinters.org</link>
	<description>A Marketing Blog for Business Owners</description>
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		<title>Car door magnets &#8211; a moving advertisement</title>
		<link>http://www.businessprinters.org/general-marketing/car-door-magnets-a-moving-advertisement/</link>
		<comments>http://www.businessprinters.org/general-marketing/car-door-magnets-a-moving-advertisement/#comments</comments>
		<pubDate>Fri, 19 Jun 2009 14:01:22 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[General Marketing]]></category>
		<category><![CDATA[Marketing a Business]]></category>
		<category><![CDATA[business marketing ideas]]></category>
		<category><![CDATA[car door magnets]]></category>
		<category><![CDATA[creative tips]]></category>
		<category><![CDATA[magnets]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[Marketing ideas]]></category>

		<guid isPermaLink="false">http://businessprinters.org/?p=145</guid>
		<description><![CDATA[It’s the afternoon rush hour and you’re sitting in traffic.  You can’t wait to get home and have dinner.  You imagine that all the people in the cars around you are thinking the same thing. Luckily, your car has car door magnets promoting your pizza business.  You know the shop will be busy tonight.  
Car door magnets are a great marketing tool.  Imagine all the people that you could reach with this moving advertisement.  Wherever you go, you are spreading the word about your business, whatever it may be.  Also, ...]]></description>
			<content:encoded><![CDATA[<p class="MsoNormal" style="margin: 0in 0in 10pt;"><span style="font-size: small;"><span style="font-family: Calibri;"><img class="alignright" title="VistaPrint car door image" src="http://www.vistaprint.com/sf/_langid-1/_/vp/images/nns/product/car_door_magnet/productPage/marquee_bannerSmall.gif" alt="" width="240" height="150" />It’s the afternoon rush hour and you’re sitting in traffic.<span style="mso-spacerun: yes;">  </span>You can’t wait to get home and have dinner.<span style="mso-spacerun: yes;">  </span>You imagine that all the people in the cars around you are thinking the same thing. Luckily, your car has car door <a title="magnets" href="http://www.vistaprint.com/custom-magnets-multi.aspx">magnets</a> promoting your pizza business.<span style="mso-spacerun: yes;">  </span>You know the shop will be busy tonight.<span style="mso-spacerun: yes;">  </span></span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 10pt;"><span style="font-size: small;"><span style="font-family: Calibri;">Car door magnets are a great <a title="marketing" href="http://marketingtips.vistaprint.com/">marketing</a> tool.<span style="mso-spacerun: yes;">  </span>Imagine all the people that you could reach with this moving advertisement.<span style="mso-spacerun: yes;">  </span>Wherever you go, you are spreading the word about your business, whatever it may be.<span style="mso-spacerun: yes;">  </span>Also, this is a great way of advertising because you don’t need a company car, and the magnets can be removed at any time.<span style="mso-spacerun: yes;">  </span></span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 10pt;"><span style="font-size: small;"><span style="font-family: Calibri;">Creating a car door <a title="magnet" href="http://www.vistaprint.com/custom-magnets-multi.aspx">magnet</a> is simple.<span style="mso-spacerun: yes;">  </span>Upload your own design or browse through online galleries.<span style="mso-spacerun: yes;">  </span>Search for car door magnets printed on durable, high-strength magnets.<span style="mso-spacerun: yes;">  </span></span></span></p>]]></content:encoded>
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		<item>
		<title>Thank you cards as a marketing tool</title>
		<link>http://www.businessprinters.org/general-marketing/thank-you-cards-as-a-marketing-tool/</link>
		<comments>http://www.businessprinters.org/general-marketing/thank-you-cards-as-a-marketing-tool/#comments</comments>
		<pubDate>Thu, 18 Jun 2009 16:04:07 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Design Ideas]]></category>
		<category><![CDATA[General Marketing]]></category>
		<category><![CDATA[business marketing]]></category>
		<category><![CDATA[custom thank you cards]]></category>
		<category><![CDATA[design ideas]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[Marketing ideas]]></category>
		<category><![CDATA[note cards]]></category>
		<category><![CDATA[thank you cards]]></category>

		<guid isPermaLink="false">http://businessprinters.org/?p=142</guid>
		<description><![CDATA[As a small business owner, your relationship with your customers is of the utmost importance.  You see them often and appreciate their business.  Show your patrons how much they mean to you by sending them a customized thank you card.  Design a thank you card with your logo or a drawing of your establishment.  Print a message inside, or leave room for a hand-written note.  Include a business card or special offer coupon too.  Sending thank you cards to your best customers is a good practice that is sure to ...]]></description>
			<content:encoded><![CDATA[<p class="MsoNormal" style="margin: 0in 0in 10pt;"><span style="font-size: small;"><span style="font-family: Calibri;"><img class="alignright" title="VistaPrint thank note cards" src="http://www.vistaprint.com/sf/_langid-1/_/vp/images/nns/multi-product/note_card_07/marquee_banner.gif" alt="" width="240" height="150" />As a small business owner, your relationship with your customers is of the utmost importance.<span style="mso-spacerun: yes;">  </span>You see them often and appreciate their business.<span style="mso-spacerun: yes;">  </span>Show your patrons how much they mean to you by sending them a customized <a title="thank you card" href="http://www.vistaprint.com/thank-you-cards.aspx">thank you card</a>.<span style="mso-spacerun: yes;">  </span>Design a thank you card with your logo or a drawing of your establishment.<span style="mso-spacerun: yes;">  </span>Print a message inside, or leave room for a hand-written note.<span style="mso-spacerun: yes;">  </span>Include a business card or special offer coupon too.<span style="mso-spacerun: yes;">  </span>Sending thank you cards to your best customers is a good practice that is sure to keep them coming back!<span style="mso-spacerun: yes;">  </span></span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 10pt;"><span style="font-size: small;"><span style="font-family: Calibri;">Try creating custom note cards that you can be used for anything, whether it’s a thank you, congratulations, or even a holiday greeting.<span style="mso-spacerun: yes;">  </span></span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 10pt;"><span style="font-family: Calibri; font-size: small;">Match your <a title="envelopes" href="http://www.vistaprint.com/envelopes/custom-envelopes-multi.aspx">envelopes</a> and <a title="address labels" href="http://www.vistaprint.com/return-address-labels.aspx">address labels</a> to your cards too!</span></p>]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Creating a logo</title>
		<link>http://www.businessprinters.org/general-marketing/creating-a-logo/</link>
		<comments>http://www.businessprinters.org/general-marketing/creating-a-logo/#comments</comments>
		<pubDate>Wed, 17 Jun 2009 18:56:35 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Design Ideas]]></category>
		<category><![CDATA[General Marketing]]></category>
		<category><![CDATA[design ideas]]></category>
		<category><![CDATA[logo]]></category>
		<category><![CDATA[Marketing a Business]]></category>
		<category><![CDATA[Marketing ideas]]></category>

		<guid isPermaLink="false">http://businessprinters.org/?p=136</guid>
		<description><![CDATA[When you think about the most successful companies in the world, their logos automatically come to mind.  A logo is an important visual representation of your business.  When designing a logo, keep your target audience in mind.  Are you appealing to students, the elderly?  Also, look at the logos of your competitors and do your best to differentiae yourself from them.  To create a logo, simply experiment with text or use a totally abstract image.  Have your logo printed on your business cards, letterhead, pens, and all your business supplies.  ...]]></description>
			<content:encoded><![CDATA[<p class="MsoNormal" style="margin: 0in 0in 10pt;"><span style="line-height: 115%; font-size: 12pt;"><span style="font-family: Calibri;">When you think about the most successful companies in the world, their logos automatically come to mind.<span style="mso-spacerun: yes;">  </span>A logo is an important visual representation of your business.<span style="mso-spacerun: yes;">  </span>When designing a logo, keep your target audience in mind.<span style="mso-spacerun: yes;">  </span>Are you appealing to students, the elderly?<span style="mso-spacerun: yes;">  </span>Also, look at the logos of your competitors and do your best to differentiae yourself from them.<span style="mso-spacerun: yes;">  </span>To create a logo, simply experiment with text or use a totally abstract image.<span style="mso-spacerun: yes;">  </span>Have your logo printed on your <a title="business cards" href="http://www.businesscarddesigns.us">business cards</a>, <a title="letterhead" href="http://www.vistaprint.com/letterhead.aspx">letterhead</a>, <a title="pens" href="http://www.vistaprint.com/personalized-pens.aspx">pens</a>, and all your business supplies.<span style="mso-spacerun: yes;">  </span>Every successful business needs a recognizable logo.<span style="mso-spacerun: yes;">  </span></span></span></p>]]></content:encoded>
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		</item>
		<item>
		<title>Marketing for Schools</title>
		<link>http://www.businessprinters.org/general-marketing/marketing-for-schools/</link>
		<comments>http://www.businessprinters.org/general-marketing/marketing-for-schools/#comments</comments>
		<pubDate>Mon, 06 Apr 2009 02:20:20 +0000</pubDate>
		<dc:creator>Jim</dc:creator>
				<category><![CDATA[General Marketing]]></category>
		<category><![CDATA[business marketing ideas]]></category>
		<category><![CDATA[Marketing ideas]]></category>

		<guid isPermaLink="false">http://businessprinters.org/?p=66</guid>
		<description><![CDATA[Are you the principal or administrator of a school? It doesn&#8217;t matter if it is a grade school, a high school, a technical school or a college or university; all of these schools need marketing campaigns to keep their enrollment at a steady number from year to year. Marketing campaigns for schools also help to bring in more applications for job openings as well as obtain more public or private funding.
A marketing campaign for a school would include one or more of the following tactics:

Having print ads designed and printed ...]]></description>
			<content:encoded><![CDATA[<p>Are you the principal or administrator of a school? It doesn&#8217;t matter if it is a grade school, a high school, a technical school or a college or university; all of these schools need <a title="marketing" href="http://marketingtips.vistaprint.com/">marketing</a> campaigns to keep their enrollment at a steady number from year to year. Marketing campaigns for schools also help to bring in more applications for job openings as well as obtain more public or private funding.</p>
<p>A marketing campaign for a school would include one or more of the following tactics:</p>
<ul>
<li>Having print ads designed and printed for newspapers, billboards, and <a title="brochures" href="http://www.vistaprint.com/brochures.aspx">brochures</a> that can be handed out to prospective employees and students. The brochures could include the current number of enrolled students, the number of students to teacher ratio, the length the school has been opened and quotes from current and former teachers and students.</li>
<li>Another part of the marketing campaign should include ads for radio and television commercials, especially if they are for a college or university.</li>
<li>Schools should also create a <a title="website" href="http://www.vistaprint.com/websites.aspx">website</a> where prospective students and employees can read information about the school, apply to attend the school online, look up the school&#8217;s athletics and other important information.</li>
<li>Another important key cog of a school&#8217;s marketing campaign should include posters that can be posted throughout local businesses, libraries, and other offices advertising the school and their enrollment periods.</li>
</ul>
<p>A strong marketing campaign for a school can lead to an increase in enrollment, an increase in income, an increase in state funding and much more. Schools have used marketing campaigns for as long as we can remember. One of the best marketing campaigns a school can have is word of mouth from former students.</p>]]></content:encoded>
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		<item>
		<title>Print and Online Brochures for Businesses</title>
		<link>http://www.businessprinters.org/design/print-and-online-brochures-for-businesses/</link>
		<comments>http://www.businessprinters.org/design/print-and-online-brochures-for-businesses/#comments</comments>
		<pubDate>Thu, 26 Mar 2009 22:10:16 +0000</pubDate>
		<dc:creator>Jim</dc:creator>
				<category><![CDATA[Design Ideas]]></category>
		<category><![CDATA[Business plans]]></category>
		<category><![CDATA[Marketing ideas]]></category>

		<guid isPermaLink="false">http://businessprinters.org/?p=57</guid>
		<description><![CDATA[Brochures are an important part of a business&#8217; success that many companies don&#8217;t employ the use of. Brochures are more important than many people think and they can help a company inform its employees and its current and prospective clients. Brochures can be handed out in print form at the office or sent via the Internet to people&#8217;s email addresses on a monthly basis.
Brochures include a variety of information necessary to a company&#8217;s success. The information included in a brochure can be any of the following:

Company history
Company background
Company awards
Company employee ...]]></description>
			<content:encoded><![CDATA[<p><a title="Brochures" href="http://www.vistaprint.com/brochures.aspx">Brochures</a> are an important part of a business&#8217; success that many companies don&#8217;t employ the use of. Brochures are more important than many people think and they can help a company inform its employees and its current and prospective clients. Brochures can be handed out in print form at the office or sent via the Internet to people&#8217;s email addresses on a monthly basis.</p>
<p>Brochures include a variety of information necessary to a company&#8217;s success. The information included in a brochure can be any of the following:</p>
<ul>
<li>Company history</li>
<li>Company background</li>
<li>Company awards</li>
<li>Company employee briefs</li>
<li>List of services</li>
<li>List of products</li>
<li>Map of company coverage location</li>
<li>Stats and figures about company</li>
<li>Profiles on executives and other employees</li>
<li>Employees of the month</li>
</ul>
<p>A normal brochure can be anywhere from three to five pages long with a three page brochure being of the tri-fold variety. When a brochure is produced for the Internet many companies will create it with publishing software and then put it into a PDF File for distribution. This way the brochure can have a link on the company&#8217;s <a title="website" href="http://www.vistaprint.com/websites.aspx">website</a> for anyone to view at anytime. Companies can also create an archive page for their monthly newsletters so people can refer to previous months if need be.</p>
<p>Brochures that are printed can be handed out at company events, sent in a direct <a title="mailing" href="http://www.vistaprint.com/postcard-mailing.aspx">mailing</a> campaign, or handed out to people outside the building. Most companies send their monthly newsletter to their employees and their clients via email nowadays. The email can have the newsletter as an attachment or as the body of the email. This is easier for most people, as they don&#8217;t have to sift through a bunch of paper.</p>]]></content:encoded>
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