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Placemat Marketing

25 June 2009 104 views No Comment

I eat at a diner quite often, at least once or twice a week, with family and friends. While waiting for my food I can’t help but notice and read the placemat slapped down on the table in front of me by the bus boy. This placemat is different from any other placemat you will find at your home or at other restaurants. Why? This placemat has nothing but ads printed on it for the public to read over while waiting for their food.

This is a growing trend in the business world today, placing advertisements on placemats that are distributed at diners all across the state and country depending on where you live. Now, the diner I attend in is New Jersey and some of the ads on this placemat are also on other placemats at other diners throughout the state, at least the South Jersey area.

The idea of placemat advertising has been around for quite some time now but it has recently become very popular among small businesses looking for a great place to advertise their business and reach hundreds of customers easily in one spot. Think about it. A placemat at a diner with your business’ ad on it will reach at least 200 people in just one day if the diner is as popular as the one I eat at each week.

So, if you are looking for a new way to advertise your business, contact a placemat marketing company to have an ad created and printed on placemats that are distributed at diners throughout your area.

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